“Immerse yourself in the Skims world”: Kim Kardashian and Jens Grede Talk Global Expansion
Culture Index
Score Breakdown
Relevance
10/25
Freshness
25/25
Authority
25/20
Brand Signal
14/15
Depth
2/15
5-Axis Cultural Radar
After a fresh investment round and a $5 billion valuation, Skims has opened its first European flagship in London. Its founders break down the expansion plan.

