‘I Think New York Is Absolutely Ready’: Gwyneth Paltrow on Bringing Goop Kitchen to the East Coast
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
25/20
Brand Signal
11/15
Depth
3/15
5-Axis Cultural Radar
The fast-casual, clean-food concept that runs adjacent to Paltrow’s Goop debuts its first NYC outpost next week in Midtown West—and there are several more Goop Kitchens to come.


