Hunter celebrates 170 years with new campaign fronted by Kate Moss
Culture Index
Score Breakdown
Relevance
15/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
Hunter has launched a new campaign starring Kate Moss to celebrate its 170 years. Moss first started championing the brand over two decades ago, incorporating Hunter’s Original Tall Wellington Boot into her style. Titled ‘Iconic by Nature’, the marketing drive looks to “honour the past while looking firmly towards the future”. It highlights countryside culture...
