How the Presidents Cup Is Tapping Into Chicago Culture
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
To say that Chicago is a sports city isn’t much of a revelation. The Bears, Bulls, Cubs, White Sox and Blackhawks have each shaped its identity, while venues like Wrigley Field, Soldier Field and the United Center have hosted some of the country's biggest sporting moments. This week, Medinah Country Club will join that lineage as it welcomes the Presidents Cup to the Chicago area.But the tournamen
