How red went from the color of revolution to the color of Republicans in US politics
Culture Index
Score Breakdown
Relevance
3/25
Freshness
24/25
Authority
18/20
Brand Signal
6/15
Depth
5/15
5-Axis Cultural Radar
For American conservatives of the Cold War era, red was the color of communists and the mistrusted American left. Now, it’s the color of the GOP, while Democrats are blue. How did this happen?
