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How marketers are innovating in the age of intelligence

Digiday 24 September 2026 4h ago
How marketers are innovating in the age of intelligence
65
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
2/15
Depth
6/15
Relevance Freshness Authority Brand Depth
As artificial intelligence reshapes how businesses work, marketers are rethinking the tools, habits and workflows that drive innovation. But as with past technological shifts, adopting new tools often means navigating uncertainty before their value becomes clear. “Early in my career, I worked with companies building websites when Netscape was new, e-commerce was unproven and the […]
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