How Dum Dums owner Spangler created a candy empire built on nostalgia
Culture Index
Score Breakdown
Relevance
9/25
Freshness
21/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
The sweets maker has carved out a niche in the candy space with a collection of brands with storied histories, said Vice President of Marketing Evan Brock.
