How CYBEX Is Rewriting the Rules of Family Style
Culture Index
Score Breakdown
Relevance
18/25
Freshness
21/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
At CYBEX, culture runs in the family. Since launching in 2005, the brand has established itself as a key player in the baby gear space, creating products for a new generation of city parents with a city cool. Luxury, after all, isn’t just about the sneakers you wear or the car you drive — it’s also about the stroller you push.“We see ourselves as curators for parenting,” says founder Martin Pos. B


