How craft conquered design
Culture Index
Score Breakdown
Relevance
9/25
Freshness
23/25
Authority
18/20
Brand Signal
5/15
Depth
8/15
5-Axis Cultural Radar
Craft has become cool, while industrial design has lost its sparkle. What's driving the trend? And are they really so different? Debika Ray reports. 'Handmade', 'heritage', 'bespoke' – most of us are used to reading these words by now. Just like the food industry before it, the world of design has internalised the language of The post How craft conquered design appeared first on Dezeen .
