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How Coleman Turned a Fake AI Product Into a Marketing Win

Adweek 17 September 2026 8h ago
How Coleman Turned a Fake AI Product Into a Marketing Win
60
Relevance
10/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
1/15
Relevance Freshness Authority Brand Depth
The outdoor brand created a social and ecommerce campaign around a lazy river.
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