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How Coca-Cola’s Mr. Pibb became the fastest-growing brand of 2026

Marketing Dive 15 October 2026 17h ago
How Coca-Cola’s Mr. Pibb became the fastest-growing brand of 2026
56
Relevance
9/25
Freshness
24/25
Authority
18/20
Brand Signal
3/15
Depth
2/15
Relevance Freshness Authority Brand Depth
The caffeinated, spicy-cherry-flavored soda is finding traction with “zillennial” consumers and grew volume more than 20% during Q2 2026.
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