How Armani took over the Venice Film Festival
Culture Index
Score Breakdown
Relevance
10/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
5/15
5-Axis Cultural Radar
Giorgio Armani made his eponymous house synonymous with cinema, including at the annual Venice Film Festival. This continues with Armani Beauty’s star-studded sponsorship of the event, which unfolds in the Floating City this week
