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How Amazon Fall Prime Day went for sellers

Modern Retail 09 October 2026 10h ago
How Amazon Fall Prime Day went for sellers
66
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
3/15
Relevance Freshness Authority Brand Depth
Amazon’s fall Prime Big Deals Days helped kick off early holiday sales as shoppers chased discounts and bundles and stocked up on essentials. Here's how the event went, based on data and anecdotes from brands.
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