HM and SHOWstudio search for romance and human connection for AW26
Culture Index
Score Breakdown
Relevance
21/25
Freshness
25/25
Authority
18/20
Brand Signal
12/15
Depth
6/15
5-Axis Cultural Radar
The brand returned to London Fashion Week, debuting a creative collaboration with Nick Knight and SHOWstudio exploring technology’s role in fashion today
