History of chilli peppers in China: first used as ornamental plants, later as ‘poor man’s spice’
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
7/15
Depth
4/15
5-Axis Cultural Radar
It is not an exaggeration to say that chilli peppers and spicy food are available on pretty much every street in China. The pungent, heat-infused foodstuff is so ubiquitous people joke that if a person does not indulge, they will starve, or at best lose friends, because eating spicy things fosters social bonding. However, the popular ingredient has only been around in China for a relatively short

