Hims & Hers says its first-ever gummy prescription is driving a high adherence rate
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
2/15
Depth
3/15
5-Axis Cultural Radar
Hims & Hers achieved an 88% daily adherence rate with its first-ever gummy prescription medication. It's another example of how beauty brands, wellness startups and prescription drug providers are all leaning more into gummy formats.
