High prices keep consumer confidence fragile despite May uplift
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
5/15
5-Axis Cultural Radar
Consumer confidence improved slightly in May, although high prices remain firmly on shoppers’ minds as more than four in five people expect food and energy costs to rise. New BRC-Opinium data shows expectations for the UK economy over the next three months rose to -48 in May, up from -53 in April. Consumers’ expectations for...


