Hershey Re-Carves Reese’s Pumpkins Packaging After Being Sued Over Missing Faces
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
3/15
5-Axis Cultural Radar
Reese’s Pumpkins are getting a little less trick than treat. Hershey has added a clearer disclaimer after a lawsuit over the jack-o’-lantern faces shown on the Halloween wrapper.
