Haven Positions Toilet Paper as a Wellness Product
Culture Index
Score Breakdown
Relevance
10/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
Studio Marina Veziko's identity and packaging system for Haven reframes bamboo toilet paper as a wellness product, using unbleached kraft, tonal beige typography, duotone nature photography, and a carefully designed unboxing sequence to create the first toilet paper brand that genuinely belongs on a curated bathroom shelf. The post Haven Positions Toilet Paper as a Wellness Product appeared first
