H&M and Morris & Co unveil new collection inspired by English autumn
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
10/15
Depth
6/15
5-Axis Cultural Radar
H&M Kids has teamed up with Morris & Co for a childrenswear collection centred on “reimagined heritage”. The collection features smocked dresses, matching sets and scalloped collar blouses in Morris & Co’s Strawberry Thief print as well as botanicals, birds and floral prints. It utilises texture such as brushed knit, corduroy and wool-mix and a...


