Hailey Bieber’s New Gap Collaboration Brings Back the ’90s Denim Looks Dominating Pop Culture
Culture Index
Score Breakdown
Relevance
10/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
The 'Hailey Jean' capsule serves as the headline act of the Gap collaboration, featuring two denim silhouettes created with Bieber herself.


