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Graham Platner’s Very Online Undoing

New Yorker Culture 15 July 2026 20h ago
Graham Platner’s Very Online Undoing
60
Relevance
3/25
Freshness
23/25
Authority
25/20
Brand Signal
5/15
Depth
4/15
Relevance Freshness Authority Brand Depth
He rose to prominence partly through selfie videos that allowed him to provide confessional-style, improvisational-seeming direct addresses to his base—and he ended his campaign with one, too.
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