Gracie Abrams makes history as the face of Chanel’s new Coco Mademoiselle fragrance
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
18/20
Brand Signal
17/15
Depth
2/15
5-Axis Cultural Radar
The campaign, directed by Joe Wright, stars the musician on a nocturnal adventure in Paris


