Gracie Abrams Is Chanel’s New Coco Mademoiselle
Culture Index
Score Breakdown
Relevance
9/25
Freshness
24/25
Authority
10/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
Chanel announces singer Gracie Abrams as the new egerie of Chanel Coco Mademoiselle Crush Absolu fragrance, launching August 2026.


