Google starts rolling out the google.com/goto URL as a passthrough URL to help prevent scraping of its search results by third-party tools and AI companies (Barry Schwartz/Search Engine Roundtable)
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
25/20
Brand Signal
11/15
Depth
4/15
5-Axis Cultural Radar
Barry Schwartz / Search Engine Roundtable : Google starts rolling out the google.com/goto URL as a passthrough URL to help prevent scraping of its search results by third-party tools and AI companies — This seems like a way for Google to help prevent scraping of its search results by third-party tools and AI companies …
