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Google DeepMind Partners With A24 to Build AI Filmmaking Tools Shaped by Artists

Hypebeast 23 June 2026 13h ago
Google DeepMind Partners With A24 to Build AI Filmmaking Tools Shaped by Artists
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4/15
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SummaryGoogle and A24 are launching a multiyear research partnership backed by a direct corporate investment to develop new AI-powered filmmaking toolsThe collaboration aims to anchor technological innovation within the creative process to ensure future production workflows are shaped directly by artistsThis move reflects a wider industry shift toward creator-led tech acquisitions such as Netflix
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