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Google AI Max moves out of beta: Marketers sound off on the inevitable migration

Digiday / 15 April 2026 / 2h ago

Culture Index

Score Breakdown

Relevance

3/25

Freshness

25/25

Authority

18/20

Brand Signal

7/15

Depth

2/15

5-Axis Cultural Radar

Google’s AI Max is moving out of beta, further automating its search business and moving from a keyword-based auction to an intent-based auction.