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Gen Z Singles Are Trying to Make ‘Solomaxxing’ Aspirational

Wired 19 June 2026 11h ago
Gen Z Singles Are Trying to Make ‘Solomaxxing’ Aspirational
65
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
Relevance Freshness Authority Brand Depth
For young people, the trend removes the stigma of being unmarried and alone, and recasts it as something to aim for, not avoid.
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