Gap Shares Plummet After Retailer Lowers Sales Outlook
Culture Index
Score Breakdown
Relevance
14/25
Freshness
21/25
Authority
25/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
The company’s turnaround has been uneven, with Gap’s namesake brand having made the most progress while its athleisure chain Athleta continues to struggle.
