← Back to feed Brand & Business

Future of Marketing Briefing: Advertisers have more ways than ever to choose a holdco, and free holdcos to choose from

Digiday 23 October 2026 2h ago
Future of Marketing Briefing: Advertisers have more ways than ever to choose a holdco, and free holdcos to choose from
61
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
5/15
Depth
4/15
Relevance Freshness Authority Brand Depth
Fewer holdcos, more ways to pick one: inside the changing agency pitch.
Read Full Article → Digiday ↗