Frasers Group opens ‘landmark’ Sports Direct and Everlast Gyms+ flagship in Dublin
Culture Index
Score Breakdown
Relevance
9/25
Freshness
23/25
Authority
18/20
Brand Signal
6/15
Depth
3/15
5-Axis Cultural Radar
Frasers Group has opened its first joint retail and fitness proposition outside the UK with a four-storey, 85,000 sq ft integrated Sports Direct and Everlast Gyms+ flagship.
