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Frasers finance boss calls RRP rules ‘unreasonable and unlawful barriers’

Retail Gazette 28 August 2026 7h ago
Frasers finance boss calls RRP rules ‘unreasonable and unlawful barriers’
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Relevance
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Freshness
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Authority
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Brand Signal
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Depth
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Relevance Freshness Authority Brand Depth
Frasers Group chief financial officer Chris Wootton has written to the Advertising Standards Authority (ASA) calling for it to reconsider its approach to recommended retail prices (RRPs), arguing that its guidance could make it harder for retailers to offer genuine discounts.
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