Fara Homidi on creating her next cult beauty product – which just landed with a splash
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
In classic Homidi style, the Pool Slick Lash Lacquer mascara takes an innovative approach to a make-up staple


