Exclusive: Urban Outfitters launches its first back-to-campus commercial
Culture Index
Score Breakdown
Relevance
14/25
Freshness
18/25
Authority
18/20
Brand Signal
3/15
Depth
3/15
5-Axis Cultural Radar
Urban Outfitters is launching its first dedicated back-to-campus commercial, starring 76 students from more than 10 universities. The campaign brings connected TV together with the retailer’s growing network of campus creators.

