EXCLUSIVE: Soccer Media Startup Footballco Wants to Own New York’s World Cup Summer
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
With House of Goal, its two-week activation in Brooklyn, the global brand aims to introduce itself to U.S. fans while turning a seven-figure revenue.
