Essential Parfums to open first UK store in Soho
Culture Index
Score Breakdown
Relevance
9/25
Freshness
23/25
Authority
18/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
French perfume retailer Essential Parfums is set to make its UK debut, with its first standalone store outside of France launching at 37 Beak Street, Soho, in early October.
