E.l.f. Beauty acquired Rhode for $1 billion a year ago. It’s been a great investment so far
Culture Index
Score Breakdown
Relevance
16/25
Freshness
8/25
Authority
25/20
Brand Signal
5/15
Depth
4/15
5-Axis Cultural Radar
Today the beauty conglomerate E.l.f. Beauty released its earnings, delivering growth of 36% in net sales, to $479.4 million, across its portfolio of brands. The brightest spot in the company’s portfolio? Hailey Bieber’s Rhode, which E.l.f. acquired just over a year ago in a deal worth up to $1 billion, just three years after the brand launched. Rhode has built a niche demonstrating that skincare p

