Drake's OVO and UFC Reconnect for Exclusive 2026 Capsule Collection
Culture Index
Score Breakdown
Relevance
16/25
Freshness
23/25
Authority
18/20
Brand Signal
9/15
Depth
6/15
5-Axis Cultural Radar
Summary UFC and Drake's October’s Very Own (OVO) have announced their second collaborative apparel collection launching this FridayCanadian UFC welterweight Mike Malott serves as the face of the official campaignThe lifestyle range includes hoodies jerseys graphic t-shirts and long-sleeve shirts featuring co-branded artwork UFC and Drake's October’s Very Own (OVO) have officially announced their s
