Domino’s links with Minecraft to push personal pizza via gaming
Culture Index
Score Breakdown
Relevance
11/25
Freshness
24/25
Authority
18/20
Brand Signal
5/15
Depth
2/15
5-Axis Cultural Radar
The collaboration with the popular video game includes creator content, in-game items, packaging and giveaways in support of the new Domino offering.
