Does HOKA's Five-Year Plan Include Flat Sneakers? Never Say Never
Culture Index
Score Breakdown
Relevance
9/25
Freshness
24/25
Authority
18/20
Brand Signal
11/15
Depth
2/15
5-Axis Cultural Radar
HOKA's lifestyle footwear business is hitting unbelievable new highs, thanks to a five-year plan. What is this plan? Design director Chris Hui breaks it down.
