Debenhams faces data watchdog complaints over unsubscribe process
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
7/15
5-Axis Cultural Radar
Debenhams has been hit with complaints to the Information Commissioner’s Office from shoppers who claim they have struggled to unsubscribe from the its marketing emails. The UK data watchdog confirmed it had received complaints concerning the “complexity of Debenhams’ unsubscribe process” as well as repeated requests asking customers to leave reviews. The ICO told City...