Day Job Updates Leisure For The Post-Web3 World
Culture Index
Score Breakdown
Relevance
21/25
Freshness
25/25
Authority
18/20
Brand Signal
10/15
Depth
6/15
5-Axis Cultural Radar
Is Leisure evolving beyond NFT hype? Launched in 2022 as the world’s first Web3 RTD beverage, the brand recently partnered with Day Job for a strategic refresh. By paring back its illustrations and refining its "water-droplet" typography, Leisure is repositioning its adaptogen-powered hydration drinks for a stronger retail presence. The post Day Job Updates Leisure For The Post-Web3 World appeared
