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David Protein has our attention. Here’s the bigger plan.

The New Consumer 13 February 2026 8d ago
David Protein has our attention. Here’s the bigger plan.
55
Relevance
23/25
Freshness
5/25
Authority
14/20
Brand Signal
3/15
Depth
10/15
Relevance Freshness Authority Brand Depth
Peter Rahal on building a house of brands, the new David Bronze, and winning in the bar category. Plus: What Americans actually mean when they say they want to eat ‘clean’.
Read Full Article → The New Consumer ↗