Cushelle creates flushable magazine
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
4/15
Depth
4/15
5-Axis Cultural Radar
Toilet roll brand Cushelle has launched what it claims is the ‘world’s first flushable magazine’, turning Britain’s bathroom “me time” into a cheeky brand experience. The limited-edition title, Porcel


