Creator and influencer trends brand marketers need to know about right now
Culture Index
Score Breakdown
Relevance
15/25
Freshness
14/25
Authority
18/20
Brand Signal
9/15
Depth
3/15
5-Axis Cultural Radar
Häagen-Dazs’ cinematic New York vignette, Thayers’ facial spray co-created with two beauty influencers and Expedia’s yearlong partnership with IShowSpeed are some of this week’s creator economy headlines.
