Courteney Cox’s Homecourt doubles down on luxe hand care with new exfoliating product
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
4/15
Depth
3/15
5-Axis Cultural Radar
When Courteney Cox launched Homecourt in 2022, she did so with a lineup of three products. The brand's hand care has become a runaway hit — it now accounts for 20% of the brand's business. Given the category's success, the brand is building on it, starting this week.
