Could “Dry Conditioning” Give You Healthier, Shinier Hair?
Culture Index
Score Breakdown
Relevance
3/25
Freshness
25/25
Authority
25/20
Brand Signal
6/15
Depth
2/15
5-Axis Cultural Radar
Hairstylist Xavier Velasquez is a fan of the trend—which can help maintain color on dyed hair and cause less frizz!—but says it’s not for everybody.


