Come Along With Brenda La Latina to havaianas’ Hypebeast Cup Party
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
With football’s biggest tournament now in full swing, havaianas brought Brazil stateside with a Hypebeast Cup party in Los Angeles, immersing guests in the crossroads of their culture and the global football fandom. Upon entry, a beach-like product display greeted guests with the havaianas Top Nations collection, a football-inspired range of flip-flops featuring colors and flags representing Brazi

