Cole Palmer and Gopuff unveil ice range
Culture Index
Score Breakdown
Relevance
9/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
To celebrate their new multi-year partnership, British footballer Cole Palmer and Gopuff have launched a new line of ice products. The partnership will cover new product creation, custom content and customer experiences. According to the commerce platform, the new range, ‘COLE’D,’ was inspired by fans nickname for the footballer, ‘Cold Palmer’, which highlights his “composure” on...

