Closer Look at the Upcoming JiyongKim x PUMA CELL GEO 1
Culture Index
Score Breakdown
Relevance
14/25
Freshness
25/25
Authority
18/20
Brand Signal
6/15
Depth
6/15
5-Axis Cultural Radar
Summary PUMA and JiyongKim have officially revealed the CELL GEO 1, marking the second chapter of their creative partnershipThe sneaker made its public debut inside a large-scale artistic installation at Pitti Uomo 110 in FlorenceCentered around the theme "A Reflection on Time," the design leverages texturized fading and discoloration to reframe weathering as a story rather than a flaw PUMA and So
